Product Type

A soothing, alcohol-free aftershave balm designed for delicate, sensitive skin. This fast-absorbing formula helps restore the skin’s natural balance while providing immediate relief from post-shave irritation and redness. Enriched with oat and...

A sophisticated, long-lasting cologne designed to complete your grooming ritual. This fragrance provides an immediate burst of freshness while leaving a refined, masculine scent. Inspired by traditional Italian barbershop heritage, it delivers a...

A gentle, creamy beard wash designed to keep facial hair fresh, soft and well cared for. Its low-foaming formula effectively removes dirt, impurities and odours while preserving the beard’s natural moisture and balance. Ideal for regular use, it...

A gentle beard cleanser formulated specifically to care for facial hair and the skin beneath. This low-foaming formula effectively removes dirt, impurities and odours without stripping away natural moisture, leaving the beard feeling clean, soft and...

A lightweight, silicone-free beard oil formulated to soften and discipline long, thick beards while helping to maintain optimal skin hydration. Ideal for coarse or unruly facial hair, it nourishes deeply to leave the beard smooth, manageable and...

A deeply nourishing beard oil designed to soften and tame long, thick and unruly beards. This conditioning formula helps prevent dryness and itchiness while promoting a healthier-looking, well-groomed finish. Ideal for bristly or coarse facial hair, it...

Specially formulated for delicate skin, this traditional Italian shaving soap creates a fine, compact and creamy lather for a smooth, comfortable shave. Produced using the classic hot soap process and matured for 10–15 days, it delivers reliable...

A traditional Italian shaving soap that creates a rich, creamy lather for a close and comfortable shave. Crafted using the classic “hot soap” process and matured for 10–15 days, this concentrated formula delivers professional-level...

A professional shaving brush built for precision and control. Creates a thick, creamy lather while lifting and softening the beard for a closer, cleaner shave. A true barbershop essential. How it works: The soft yet resilient bristles whip shaving cream...

An alcohol-free after shave balm by Proraso built to restore and refresh. Delivers immediate relief after shaving while helping rebalance and protect the skin. Lightweight, fast-absorbing and clean on the finish. How it works: The non-greasy formula...

A classic after shave lotion by Proraso built to cool, calm and reset the skin. Delivers an instant hit of freshness while helping to reduce razor burn and post-shave irritation. Clean, sharp and unmistakably barbershop. How it works: Menthol provides...

A classic shaving cream by Proraso built for a sharp, refreshing shave. Delivers a dense, brush-activated lather that softens the beard and protects the skin for a close, controlled finish. Clean, cooling and unmistakably traditional. How it...

Proraso Pre Shave Cream Sensitive is engineered for sensitive skin. It softens beard hair, shields the skin and reduces stinging for a closer, more comfortable shave. Built to protect without overwhelming delicate skin. How it works: Applied before...

A high-performance pre-shave cream built for a sharper, cleaner shave. Softens beard hair, primes the skin and reduces irritation for a closer, more controlled result. Its thick, concentrated formula creates a protective barrier against nicks and razor...

A protective shaving foam built for sensitive skin. Delivers a close, controlled shave while reducing redness and irritation. Rich, dense lather cushions the blade for a smooth, comfortable finish. How it works: The creamy foam expands into a thick...

Proraso Shaving Foam Refreshing delivers a close, comfortable shave with a rich, creamy lather that enhances razor glide and helps reduce redness. Formulated with a vegetable stearin base and enriched with glycerin, it cushions the skin while allowing...

The Proraso Beard Gift Set Wood & Spice is a complete beard care routine designed to cleanse, condition and nourish. This expertly curated grooming set delivers professional-quality results from the comfort of home. The Beard Shampoo gently removes...

Give your beard the best start with Proraso Beard Balm Azur Lime, expertly designed to reduce itching and irritation associated with new beard growth. This lightweight beard conditioner softens facial hair while hydrating and protecting the skin beneath...

Specially formulated for the first weeks of beard and moustache growth, Proraso Beard Balm Wood & Spice helps ease itching and discomfort while promoting a softer, healthier-looking beard. This lightweight beard balm is enriched with conditioning...